Hot filling in practice: what actually makes a cosmetic stick stable, reliable, and ready for mass production?

The development of a cosmetic stick may seem straightforward at first glance. A blend of...

Bath salts – effects, production, and possibilities for developing your own product concepts

A warm bath is one of the simplest ways for many people to relax after...

Gentle facial cleansing – why cleansing and skin renewal are so important

Let’s be honest: You know you should cleanse your face in the evening. Still, there...

What does brand building really mean? – The INUANA story from the inside

A brand doesn’t start with a product. It may sound like a cliché, until you’re...

Day of New Ideas: How creativity turns into concrete products

On March 5, 2026, Velvety hosted the Day of New Ideas for the first time....

Anti-Wrinkle Stick in Everyday Life

Now Andreas from the Velvety marketing team is testing the Anti-Wrinkle Stick and would like...

Minimalist skincare routine for healthy skin

In the world of skincare, complex routine trends dominate today. Every day, 10-step routines and...

Blemished Skin in Adulthood – What Really Happens in the Skin

Many people automatically associate pimples with puberty. However, blemished skin is also common in adulthood...

Sensitive skin – what causes it and how can it be soothed?

Sensitive, irritated skin is not a classic skin type, but usually a temporary condition. The...

Why pure moisturising care is not enough for dry skin

The central role of the skin barrier and what dry skin really needs Dry skin...